How to Lose a Doctor in 10 Days: Product and UX Antipatterns Guaranteed to Get you Ghosted

Session details:

In the age of AI, data deluge, and omnichannel overload, it’s never been easier to lose a doctor’s attention - or harder to earn their trust. In this fast-paced, sharp-edged session, we’ll explore the most common digital missteps that alienate physicians, break their workflows, and erode your brand’s credibility.