Walk The Line: Empowering Cross-Functional Teams to Drive Audience-Tailored Innovation in Scientific Communications

Session details:

In an era of rapid scientific advancement and evolving stakeholder expectations, the ability to deliver impactful, innovative yet compliant, and audience tailored communications is critical. This session explores how cross-functional teams can align strategic imperatives with agile execution to transform strategic scientific communications and publications into a driver of innovation.

• Share best practices on developing a robust scientific communications platform and narrative for maximal adoption by cross-functional teams
• Showcase practical approaches to integrated communications planning ─ to empower cross-functional teams for aligned external communications and engagement
• Discuss how to push boundaries for innovations in cross-functional teams to drive excellence and impact