Honoring the Best in the Pharma Marketing & Advertising Industry
The Fierce Pharma Marketing Awards, presented by Fierce Pharma, is an annual program recognizing exceptional leadership, vision, innovation, and strategic achievements within the pharma marketing and advertising community.
This competition highlights pharma companies and their agency partners who have created impactful, innovative campaigns that address today’s global health challenges and shape the future of healthcare.
Need inspiration? Take a look at the 2024 winners and their winning campaigns here.

👥 Who Should Enter
If you're pushing the boundaries of healthcare marketing, this stage is yours. We’re looking for bold, creative, and results-driven work from across the industry.
You should enter if you:
- Lead or contribute to standout marketing campaigns in pharma or biotech
- Represent a brand, agency, publisher, or platform that serves the life sciences industry
- Work in creative, digital, media, branding, patient engagement, HCP marketing, or anything in between
- Have launched innovative work in the past 12 months that deserves to be celebrated
2025 Categories
Download the Entry Kit
Check out our easy guide to entering with important dates and deadlines, FAQs, category information and more.


What Finalists & Winners Receive:
- ✨ Signature Trophy presented live at the Gala during #FPW (Sept 10)
- 🎟️ Free Passes to attend the full event ($3,000+ value)
- 📣 Official 2025 Finalist/Winner Badge to use in your marketing
- 🗞️ Press coverage & social spotlights across Fierce Pharma channels
- 📄 Customizable PR Toolkit to promote your win
- 🌐 Logo placement on event websites for 12 months