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- COMMUNITIES
- PLAN YOUR VISIT
- PROGRAM
- MARKETING AWARDS
- PARTNERS
- CONTENT HUB
Brian Mangene
Vice President, Marketing AI Capabilities & Experience, Commercialization AI Strategy & Analytics
Bio:
Brian Mangene is Vice President, Marketing AI Capabilities & Experience, Commercialization AI Strategy & Analytics at Bristol Myers Squibb, where he leads efforts to rewire how marketing drives growth — transforming how the organization operates, building on brand and launch excellence, and embedding AI-enabled, scalable capabilities that empower teams to leverage insights for smarter, faster, and more personalized execution that delivers meaningful customer and business impact.
Brian brings more than 25 years of biopharma experience spanning marketing, market access, and sales across U.S. and Worldwide roles. During this time, he worked across multiple therapeutic areas helping to launch or drive growth in a number of BMS's key brands.
Brian holds a Bachelor of Arts in Economics and Political Economy from Princeton University and an MBA from Cornell University.