Dr. Alvin Glay
Chief Strategy Officer
Bio:
Dr. Alvin Glay is Chief Strategy Officer and an award-winning behavioral scientist at Response Media, where he leads RE: HEALTH, the agency’s life sciences practice.
For more than 20 years, he has operated at the intersection of behavioral science, customer strategy, analytics, CRM/CX, and performance marketing. He helps healthcare and consumer brands understand what moves people and translates that insight into measurable, sustainable growth. In life sciences, he designs strategies that help patients start and stay on treatment, improve health outcomes, and support long-term brand growth.
His strategies have been recognized by Ad Age and the Fierce Pharma Marketing Awards. A sought-after speaker, Dr. Glay has shared his insights at Cannes Lions and other leading industry events.
His approach is shaped by rigorous scholarship and his lived experience as a Liberian refugee. As an engaged scholar and author of Liberian Boy: Triumph Over War’s Shadow, he brings a distinctive perspective on how identity, resilience, and empathy influence human behavior. These insights inform his writing and speaking on behavioral science, growth strategy, leadership, and the future of customer connection.
Dr. Glay holds a Doctor of Business Administration from Georgia State University, where he also serves as a Research Associate.