Erik Frazier
Director, HCP Marketing - Specialty Franchise, MS
Biogen
Bio:
Erik Frazier is a Director of US HCP Marketing at Biogen. Erik leads HCP engagement strategy and field enablement across the MS portfolio, with responsibility for integrating personal and non-personal promotional strategies to deliver a cohesive customer experience. He translates portfolio and brand priorities into strategic activations including media strategy, field effectiveness, and the marketing pull-through needed to connect these omnichannel efforts. His focus is ensuring that strategy translates into coordinated execution—delivering relevant, differentiated experiences for HCPs whether through field engagement or media.