Gaurav Kane

Director of Media Strategy & Operations

Astellas Pharma US

Bio:

Gaurav Kane is Director of Media Strategy & Operations at Astellas where he leads Enterprise media strategy and building omnichannel experiences for HCPs/consumers leveraging innovative capabilities (AI driven experiences, CDP driven business rules, etc). Prior to Astellas, he spent more than 15 years managing multi-million dollar budgets within both Fortune 100 (Citi, HSBC, Discover) and private equity owned firms (Great Wolf Lodge) where he specialized in data driven decisioning to balance both short term business goals with building longer term brand equity.