Gosia Leitch

Bio:

Gosia Leitch is VP of Engagement Solutions at Diaceutics, where she is shaping a new model of drug commercialization powered by prospective diagnostic data and precision HCP engagement. She partners with leading pharmaceutical organizations to convert diagnostic insights into targeted, scalable strategies that better align patients, providers, and therapies. With over 20 years of experience across diagnostics and pharma, including leadership roles at Abbott and Bayer, she brings deep expertise in commercial strategy, marketing, and HCP education. Operating at the intersection of commercialization and data activation, Gosia champions how testing, real-world data, and omnichannel orchestration can unlock faster, more effective market adoption. She advocates for moving beyond traditional models toward integrated, insight-led approaches that drive measurable commercial outcomes and improved patient impact.