Jenny Baban
Group SVP, Customer Experience Management
CMI Media Group
Bio:
Jenny Baban is a strategic marketing leader with expertise in developing, measuring, and optimizing customer experience journeys and omnichannel media strategies. She has a proven track record of leading teams, operationalizing product offerings, developing marketing campaigns, and delivering results. Baban has 20 years of healthcare and agency experience, working across multiple marketing channels. She leads the Customer Experience Management team at CMI Media Group where she is responsible for the strategic direction of omnichannel marketing campaigns and the implementation of proprietary omnichannel technology.