Jonny Bentwood

Bio:

Jonny Bentwood heads data and analytics globally at Golin. An inspiring and innovative leader and executive board member, Jonny has been awarded the AMEC Communications, Research and Measurement Team of the Year  (Large Organization) for the past five consecutive years, Grand Prix Platinum for Measurement, Gold Lions in Creative Effectiveness at Cannes, Sabre Platinum Measurement Award, PR Week Dashboard 25 Class of 2023 and 2019 PRovoke EMEA Innovator of the Year.​

Jonny enables Golin’s clients to be data-driven and is a firm believer that when art is combined with science and decisions purely based on instinct are rejected, then brands will have winning programs. A champion of using data to deliver focus through the customer journey, Jonny has challenged historic approaches to measurement to evolve the approach from descriptive to prescriptive to predictive.​

Jonny has worked on global and strategic clients and has a successful record in creating award-winning analytic and measurement tools, including the Relevance Radar, Customer Journey Modelling, Brand Pull, TweetLevel, BlogLevel and the patented Flow140. ​

His work has also achieved recognition via numerous awards, including being named as Time magazine’s top Twitter moment of the year for his innovation with MTV. Jonny’s solutions have been featured on CNN, Sky News, Fox, The New York Times and the BBC. He is a regular speaker on analytics at events for the Royal Society, Stanford University, Oxford University and Social Media Week, among others.​