Kate Gattuso Duffy
Global Lead: Media Measurement, Optimization & Web Analytics, Chief Marketing Office
Bio:
Kate is a marketing sciences professional with vast experience across diverse sectors, including Health and Pharma, CPG, Technology, and Financial Services. She currently leads Media Measurement at Pfizer. Before joining Pfizer, she was the analytics capability lead for Publicis Health Media’s Business Intelligence team, creating impactful media optimization products for Publicis' pharmaceutical clients across the industry. Kate has developed many new solutions at Publicis to drive transformation within best-in-class industry solutions that advance that use of healthcare data to improve outcomes. With an MBA in Business Analytics, Kate acts a strategic and consultative partner, focused on a data-led practice to enable optimal decisioning.
Outside of work, Kate resides in NJ with her husband Ryan, their son Brooks, and their dog Belle. She enjoys spending time with her family, running, beach days, and summers boating at the NJ Shore.