Meredith Carber

Bio:

Meredith is the Associate Director of Media at Sanofi, and is responsible for the development, execution, and analysis of the go-to-market non-personal promotional campaigns across the Vaccines portfolio.  She comes to us with ~12 years of experience in strategic development and implementation of omni-channel media campaigns across 4 industries, including: CPG, Financial Services, Luxury Goods, and Pharmaceuticals.   Today, Meredith brings insight and expertise into the creation and execution of data-driven marketing campaigns for brands across 10 therapeutic categories ranging from Diabetes to Rare Disease. 

Her eagerness to foster innovation can be seen through experience consulting and partnering with internal and external stakeholders on first-to-market solutions that address real-world business goals.   This passion has opened the door to speaking opportunities at Digital Pharma East, MediaPost Brand Insider Summit, POCMA, AdWeek, DeepIntent AdLab, and Alliance of Women in Media in addition to representing past companies at the South by Southwest Conference and NYC Media Lab.

Meredith is a graduate from the University of Pittsburgh, where she studied Marketing and International Business.  When she is not in the office, Meredith can most likely be found planning or enjoying her latest road trip – most likely to a new National Park.