Rob Cori
Director of Commercial Innovation
Bio:
Rob Cori is a strategic pharmaceutical marketing and innovation leader with 13+ years of experience driving innovation, brand strategy, marketing tactics, and digital health solutions. Rob has a proven record of delivering high-impact HCP, Patient, and DTC solutions, integrated marketing strategies, and commercial capabilities in the pharmaceutical industry and beyond. Most recently, Rob has:
Spearheaded patient / HCP innovations contributing to double-digit patient start growth
Winner of 2025 Old Dominion University Alumni 40 under 40
Winner of 2024 Vega Digital Award (Gold) for "Let’s B-Reel About Asthma" campaign
HLTH Conference 2024 panelist on digital opinion leadership in pharma
Outside of his professional career, Rob is a husband and father of three children. He enjoys traveling, fitness, creative projects, being a sneakerhead, fishing, and of course, his Philly sports teams. Go birds!