Combating Misinformation and Disinformation to Maintain Public Trust

Session details:

As public skepticism in science and health innovations continues to rise, communicators face the critical challenge of maintaining trust, promoting accurate information, and countering the harmful effects of misinformation and disinformation. This session brings together leading communication experts to explore effective strategies for conveying the value of science and vaccines to an increasingly doubtful audience. Through real-world examples and actionable insights, participants will learn how to navigate social media narratives, manage press with inaccurate information, and safeguard public trust in the face of growing uncertainty.