Panel: Integrate the Patient Voice at Scale for Trust-Driven Engagement

Wed, Sep 16 | 09:55 AM - 10:35 AM

Session details:

  • Capture and interpret patient feedback across conversations, content, and interaction touchpoints
  • Identify where patient expectations, understanding, or trust break down across the journey
  • Apply patient voice to refine education, messaging, and sequencing without over-personalization
  • Build patient communication strategies that are empathetic, compliant, and credible

Tracks:
DTC & Patient Engagement
Track:
Pharma Marketing