What AI Is Telling HCPs About Your Science and What to Do About It

Session details:

A practical framework for assessing the answers HCPs receive from AI tools, identifying gaps in how your science is represented, and using those findings to guide Medical Affairs strategy.

• Understand what AI is saying. Explore how AI answers clinical questions about patient selection, efficacy, safety, and treatment sequencing and which evidence it draws on

• Recognize what’s missing. Identify outdated sources, missing clinical context, and incomplete interpretations that could affect HCP understanding

• Decide where to act. Translate findings into priorities for scientific communication, medical education, and field engagement

• Track change over time. Monitor whether answers improve and connect findings with your internal insights to inform the broader medical plan