Alexander Goldman

Bio:

With almost 30 years of experience, Alex is a seasoned media veteran in both traditional and digital media. He first found his passion helping patients find therapies that could help better themselves when he joined Publicis Health media 10 years ago. 4 years ago, Alex joined Bayer Pharmaceuticals as part of the initial team to inhouse all of Bayers media capabilities, developing processes and relationships from the ground up Throughout his career he has played a pivotal role in shaping strategic campaigns that drive brand success, combining creativity, integrating new technologies, and leveraging his deep industry knowledge to deliver impactful results. With expertise in multi-channel marketing, and his focus on developing media strategies that are right for the brands objectives, Alex has led high-performing teams and collaborated with top pharmaceutical companies to launch and promote life-changing treatments. Alex has also taken his passion to help patients to the next level by volunteering as a firefighter in his local community.