Panel: Global Launch Coordination - Aligning Strategy While Navigating Local Realities
Session details:
Bringing a new therapy to market across multiple geographies is a high-stakes balancing act. This panel brings together global and regional leaders who have navigated complex, multi-country launches. They'll explore how to drive unified strategy across markets while staying responsive to local regulatory environments, access dynamics, and patient needs. From harmonizing timelines to defining what must be global versus what should stay local, the discussion will unpack the real-world trade-offs and success factors that shape high-impact global launches.
· How to strike the right balance between global consistency and local customization
· Strategies for aligning launch timing and sequencing across diverse markets
· Operational models that support global launch readiness while enabling local execution