Scaling Human Understanding in the Age of Healthcare AI
Tue, Sep 15
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12:15 PM - 12:40 PM
Terrace Ballroom II
Session details:
As AI reshapes how patients find information, make decisions, and engage with healthcare, data alone cannot explain the cultural context that drives behavior. Drawing on new research from 40,000+ consumers and caregivers, including 8000+ multicultural respondents, this session explores why understanding people, not just patterns, is becoming healthcare's next competitive advantage.
Attendees Will Learn
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Understand how affordability pressures, AI adoption, digital engagement, and community influence are reshaping healthcare decision-making, particularly among diverse patient populations.
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Recognize why the "Interpretation Gap" is emerging as one of healthcare's biggest AI challenges, and what organizations risk missing when cultural context is absent.
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Explore how trust is shifting across digital platforms, AI-generated information, influencers, and online communities.
- Discover how to embed Cultural Intelligence across the patient journey, turning insights into more relevant, trusted, and effective healthcare experiences at scale.
