Fireside Chat: Modernizing Medical Affairs to Thrive in a Changing World

Session details:

Explore how evolving Medical Affairs goes beyond developing medicines to truly understand and improve patient outcomes. This fireside chat will share valuable insights on how to shape strategy alongside partners in Commercial, R&D, Advocacy and address unmet patient needs. Hear from Erin and Court as they discuss:

• Cultivating internal and external partnerships to align stakeholders, ensure scientific leadership and aim for impact in a challenging healthcare ecosystem.
• The strategic role Medical Affairs plays in defining unmet medical needs earlier in development and innovative ways GSK is working to bring molecules to marketplace to help patients across a range of specialty diseases etc.
• Opportunities that data and analytics can have on decision making and precision execution to enhance Medical Affairs value and impact.